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Social media not only changes the way we communicate on a personal level, it also changes how businesses approach CRM strategies. Social CRM is the fluid implementation of social networking sites, like Twitter, Instagram and Facebook, into their CRM strategies. It allows businesses to share ideas, take feedback and build relationships with their customers at…

Going all the way back to “stage zero” of the CRM process, this week’s list has some sharp points and surprising insights, covering a very wide range of subjects.    1. A New Sales Lead? Hold On – Ask These Three Questions First: Well, kicking off this week’s list is a pretty basic piece. A little…

CRM is a great tool for organizing information and increasing productivity, but its benefits don’t stop there. In fact, CRM applications can increase sales by up to 29% and improve forecast accuracy by 42%. This great infographic by Salesforce details seven different ways that CRM can increase your sales. These include faster response times and…

Due to its flexibility and its low entry cost, open-source CRM has become an attractive and exciting option for many. Since any interested individual can join, and modify the software, there are a number of advantages and drawbacks to the model.  Gartner Analyst Laurie Wurster has reported on the growing trend: “Open- source enterprise applications,…

1# All That A CIO Needs To Know About CRM Was Said Already By the Dalai Lama It is impossible to control all the variables of life. Instead of trying to control them, you should learn to cope with them. Here is a detailed article about this topic by Michael Maoz. 2# Are Your Serving…

Hey Everyone It’s been a long week full of surprises and new online articles in the world of CRM. Here is a review of some of the top CRM articles that I came across this week. Enjoy! Salesforce CEO Admits Social Enterprise’ Pitch Didn’t Work Social Enterprise was one of the most popular words that…