What Are CRM Tools – 7 Unbelievable Facts

Get to know more about the topic “What Are CRM Tools?” You will discover 7 facts. Let’s take a look at this article. So, read on to learn more.

What Are CRM Tools?

The CRM process includes various tasks like marketing automation, lead management, and sales force automation. If we talk about the CRM tools then it includes two types of software categories:

1. On-Premise Software: The software downloaded on a local server

2. Cloud Software: The software hosted by an organization on the cloud platform

What are CRM tools? Let’s get acquainted with the CRM tool definition. If we talk about CRM tools, then it is software that helps in keeping track of business processes, sales cycles, and customer activities.

What Are CRM Tools – 7 Unbelievable Facts

Fact #1: CRM Tools are Very Important for Businesses

Businesses use a CRM tool to stay in touch with their existing customers, find new customers, increase sales, and manage customer relationships.

Fact #2: CRM Tools Help Businesses to Attract Customers

CRM tools are available in the market. They help businesses to attract customers by allowing them to get new customers and increase sales.

Fact #3: CRM is a Set of Various Tools

The CRM process includes various tasks like marketing automation, lead management, and sales force automation. If we talk about the CRM tools then it includes two types of software category: they are On-Premise Software and Cloud Software. The On-Premise Software is software downloaded on a local server while the Cloud Software is the software hosted by an organization on the cloud platform. Thus, the CRM tools are both – On-Premise Software and Cloud Software. 

Fact #4: CRM is a Database Management System (DBMS)

The database management system (DBMS) is a set of programs used to access information from a database system. The CRM tool also acts as a DBMS or any other software that helps businesses in keeping track of business processes, sales cycles, and customer activities. 

Fact #5: CRM is Used for Managing Customer Relationship Streams (CRSs)

It’s one of the main features of a CRM tool to keep track of customer activities like customer data entry, customer contact history, customer communication history, customer activity history, etc. This information helps businesses in understanding their customers’ behavior so that they can serve them better. Thus, it helps businesses in managing their customer relationship streams (CRSs). 

Fact #6: Many Small Businesses Use Both Cloud and On-Premise Software Together at the Same Time

Small businesses use both cloud and on-premise software together at the same time because it’s more affordable than using just one or another. When they need more information storage they can use cloud technology while when they need more processing power they can use on-premise software together.  

Fact #7: The CRM Process is a Must for Any Business or Organization to Succeed and Grow 

Businesses use Customer Relationship Management tools to stay in touch with their existing customers, find new customers, increase sales, and manage customer relationships. It’s one of the main features of a CRM tool to keep track of customer activities like customer data entry, customer contact history, customer communication history, customer activity history, etc. This information helps businesses in understanding their customers’ behavior so that they can serve them better. Thus, it helps businesses in managing their customer relationship streams (CRSs).