CRM is a great tool for organizing information and increasing productivity, but its benefits don’t stop there. In fact, CRM applications can increase sales by up to 29% and improve forecast accuracy by 42%. This great infographic by Salesforce details seven different ways that CRM can increase your sales.
These include faster response times and better understanding customer needs, among others. I like this infographic because it gives you a series of concrete ways to maximize the effectiveness of your CRM with the facts to back up its claims. Each item on the list is another opportunity to increase sales with CRM.