All About CRM Social Media Management

Do you know about CRM social media management? If you are interested to know more about that, this article is a great help for you.

What is CRM Social Media Management?

A CRM is a Customer Relationship Management. This tool helps the company to know their customers in a better way and keep their records up to date. CRM networking is the process of connecting people from all over the globe with the help of different social media sites. The main purpose of this networking is to increase sales by keeping the track of their customers.

CRM  book - Trending now in CRM tech

The most common social media sites used for CRM networking are Facebook, Twitter, LinkedIn, YouTube, and Google+. Some companies also use other social media sites according to their requirements.

Mostly a company has its own marketing team that does this task for them. They create videos and post them on YouTube and write posts about the products on Facebook. They try to attract customers by sharing pictures on Instagram and Pinterest as well. On Google+ they share some links and also create blog posts related to their field of work.

They also share photos of their employees on LinkedIn. They use their employee’s personal profiles to get in touch with them on Twitter, Facebook, and Google+.

How Does It Work?

The company sends an email to all its employees with a brief about what they are supposed to do for CRM social media management. The employees then use different social media sites according to that brief and try to get as many likes, shares, tweets, or comments as possible on those posts so that it will go viral and many people will know about their product or service.

When you come across any post related to any product or service, you will also get details about the company that posted it through that post. This information is very helpful when you want to buy anything from that company because you will know what kind of products they offer, how good they are and how much they cost.

CRM social media management helps a lot in promoting your product or service through different social media sites as well as in getting many likes and shares from your customers all around the world. People who have liked your posts feel more connected with your company which leads them to buy your product or service when it becomes available in the market. This technique is really helpful for small companies who cannot invest more money in advertising their products because it is not required if you are using CRM social media management for marketing your products or services.


When we think about marketing our business online then we can easily get confused and don’t know how to manage it. But there are some ways in which you can easily make it work for you. The most common and easiest way is to use social media sites like Facebook, Twitter, Instagram, etc. 

You can use these websites to promote your business and get more clients. If you are not able to manage them then you can take the help of a company which is known as a Social Media Management Company that has experts who can help you in managing your social media sites. These companies have their own team which will promote your business on different social media sites.