With the advent of practical SaaS, and thus practical niche software solutions, a lot of very task-oriented designs have become a big thing in business software. One of the bigger examples of this would have to be CRM software. Once dominated by tool chains of database and spreadsheet software, or OEM designs, times have really…
What is CRM Really?
After all this time of discussing the pros and cons of so many different CRM solutions, you might find yourself a bit frustrated, and asking, what is CRM really? Well, we all know that the definition is customer relationship management, but we all hate jargon, right? What does that actually mean, and what does it…
Customer Relationship Management Strategy
Do you have a solid customer relationship management strategy? As we recently pointed out, CRM isn’t just a software solution, it’s a science which every department in a business (more or less) relies upon for a positive customer experience in practical application. It spans marketing, sales, customer service and everything in between. So, if you…
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